New York Liberty

That's how you "light it up"

The New York Liberty took their motto "Light It Up" VERY literally at their home opener🗽. We were honored (like literally thrilled) to use our LED tech to bring that mission to life - igniting fans during their historic banner raising ceremony with our LED wristbands.

Location

North America

Product

Waveband

Venue

Arena

"PixMob is a really instrumental part of us being able to bring our game day to life. Our tagline is "Light It Up", and with their technology we can literally light up the arena... It's something our fans have come to expect."

Shana Stephenson

Chief Brand Officer - NY Liberty

"We associate PixMob and what they can provide us with elevated moments, premium experiences, and that's something we really take pride in being able to deliver to our fans."

Shana Stephenson

Chief Brand Officer - NY Liberty

"I love that it's a good fit for fans of all ages. We tried things in the past that require your phone but anybody can wear the bracelet & feel like they're engaged, involved & contributing to the excitement of the game."

Keia Cole

Chief Digital Officer - BSE Global