Jingle Bell Ball 2023

How to Win Christmas Light Season.

It wasn’t just the Christmas tree that was lit this holiday season. The Jingle Bell Ball in London activated our ultrabright crowd-lighting wristbands, to immerse their attendees in a vibrant, festive experience during the two day festival. We lit up 32,000 fans with our 4-LED X4 Wristbands, painting the crowd in holiday magic that seamlessly blended with the legendary on-stage performances.

Location

London, UK

Venue

O2 Arena

Device

X4 with fully branded strap

“Christmas lights, but make it the whole crowd”

We couldn’t wait to ignite the fans at Jingle Bell Ball for our 2nd year in a row! Using our infrared X4 wristbands and our advanced effect controller technology, we flooded the entire O2 Arena with holiday effects and colors that synchronized to the festivities on stage. Our controllers activated our wristbands to create spatialized, grouping, and unifying effects across the crowd, synchronizing and connecting them with the performance and event design.

Speaking of gifts…

We were extremely grateful to be a part of lighting up the JBB’s incredible lineup of artists, including Alicia Keys, Rita Ora, Tom Grennan, Becky Hill, Rudimental, and other world-renowned talents. We wanted our activation to add a collective creative flare to the excitement and vibe of the event, and were so thrilled to help make the fan-favorite performances truly shine!